Blog Archives

Chiropractic Referrals – The Friendly Theif

Most Doctors think the most important factor to creating a practice that have patients that refer is RESULTS. Many think that if they get their patients better… they will stay and refer in all their family members and friends. While

Tagged with: , , , , , , , , , , , ,
Posted in Chiropractic Marketing

Chiropractic Retirement

In a piece called “I’ll Never Retire,” William Diehl states that before the mid 1950s there was no “retirement” as we have come to know it today.  A poll in 1950 actually showed that most workers wanted to work as

Tagged with: , , , , , , , , , , ,
Posted in Chiropractic Marketing

Chiropractic Success

Accepting the fact that real success takes real work The lazy man’s way to riches was one of the best headlines and ads ever written by the late, great Joe Karbo. But it was grossly misunderstood. The lazy man’s way

Tagged with: , , , , , , , , , ,
Posted in Chiropractic Marketing

From Me to You: A Personal Video

Tagged with: , , , , , , ,
Posted in Chiropractic Marketing

Marketing For Chiropractors – WW2 Style

The year was 1917. The United States Army was ranked a dismal 17th in the world.   Just behind number 16 Portugal. That’s when Woodrow Wilson went to Congress to ask for a declaration of war.  It would be easy to

Tagged with: , , , , , , , , ,
Posted in Chiropractic Marketing

Existing Patients Come First

I am going to reveal several “things” that will allow you to grow your practice and prosper.  These “things” will not only jump-start your practice – they will give you the ability to live a better, more fulfilling and satisfying

Tagged with: , , , , , , , , , , , , ,
Posted in Chiropractic Marketing

Growing Your Practice – a DC’s Responsibility

Don’t Complain, It’s Your Practice… You Created It. Several years ago I was writing a letter to my members to invite “you all” to one of my boot camps.  I was writing this letter in one of my thousands of

Tagged with: , , , , , , , , , , , , , ,
Posted in Chiropractic Marketing

Chiropractic Marketing Says “Why Ask Why?”

Do you remember the stupid beer commercial a few years back with the tagline “Why Ask Why?” Well, completely unknown to the ad agency — they had almost stumbled onto a breakthrough marketing concept. Telling people the reason why you

Tagged with: , , , , , , , , , , ,
Posted in Chiropractic Marketing

Chiropractic Focus & Clarity

A lot of Chiropractors in my experience get a feeling of restlessness, and they feel there’s more…there’s something…there’s got to be something better or got to be something different going on. I think it’s important to try to understand this

Tagged with: , , , , , , , , , , , , , , ,
Posted in Chiropractic Marketing

Resiliency – What It Takes To Grow Your Practice

“There is a ‘secret key’ to peak personal productivity and performance that entrepreneurs are unwittingly depriving themselves of, to a worsening extent from one year to the next. This subtle form of self-sabotage takes its toll many different ways. Entrepreneurs,

Tagged with: , , , , , , , , , , , , ,
Posted in Chiropractic Marketing

Chiropractic Transactions Versus Relationships

It’s always been a battle to move chiropractors from thinking in terms of “transactions” to thinking in terms of “relationships.” Most chiropractors think in terms of “visits” and “dollars per visit.” This is transactional, the way the owner of a

Tagged with: , , , , , , , , , , , , ,
Posted in Chiropractic Marketing

Accurate Thinking Equals Chiropractic Success

A lot of Chiropractors live their entire lives very frustrated, trying to grow their practices in opposition to marketplace realities. In his famous book THINK AND GROW RICH, and in his other writings, Napoleon Hill listed “Accurate Thinking” as one

Tagged with: , , , , , , , , , , , , , ,
Posted in Chiropractic Marketing

Chiropractic Strategy – Brag Or Bank

Brag Or Bank? I rarely attend Chiropractic meetings, conventions, Parker, or seminars other than my own anymore, but my Members do and they assure me nothing’s changed there – there’s still enough “hot air” being pumped out to fill up

Tagged with: , , , , , , , , , , ,
Posted in Chiropractic Marketing

The Practice Building Process

The Practice Building Process You must be willing to stand up, face you fears, and do all the things no one else is willing to do to achieve high levels of success… in ANYTHING you choose to do.  You must

Tagged with: , , , , , , , , , ,
Posted in Chiropractic Marketing

Chiropractic Business Secrets In The Numbers

Most doctors NEVER really analyze the “make up” of their practice. I can befuddle them with the first few questions I ask.  They are managing their business and money blind-folded. As analogy, consider a totally different business, something like a

Tagged with: , , , , , , , , , , ,
Posted in Chiropractic Marketing

Chiropractic Marketing 7 Days To Turn Your Practice Around

In just a moment I’m going to hand you the seven step formula to turning ANY failing Chiropractic practice around in just seven days. And I do mean ANY practice.  Because it doesn’t matter how long you have been struggling. 

Tagged with: , , , , , , , , , , , , , ,
Posted in Chiropractic Marketing

Two Different Types of Chiropractors

WARNING: Soon There Will Be Two Types Of Chiropractors – One Will Achieve Massive Success And The Other Will Shrivel And Die…It does NOT have to be you! Dear Member, I’m going to go out on a limb and make

Tagged with: , , , , , , , , , , , , , , ,
Posted in Chiropractic Marketing